I can’t live without my family. After platforms such as Weibo and Douyin showed their IP territories, they staged a good show. Today, it’s better to be a fun person together, and see who will overturn the car and who can keep the character design? The first to be noticed are the big Vs of local life. No way, who asked them to have a place name in their account name, it’s too conspicuous. Take a look at the good guys, whether it is “Xi’an food, drink and entertainment information” or “Guangzhou people’s life in Guangzhou” or “Chongqing food and drink life”. These tuba with similar names and millions of fans are all in the same place – Hunan. Do Hunan people know the world’s food best? In fact, many of these accounts follow each other, and often stop by and interact in their respective comment areas to keep warm. It is not difficult to see that these accounts are likely to be centrally operated by the same MCN organization. MCN refers to Multi-Channel Network, which is an operation mode that realizes commercial realization by mass-producing content through the support of capital and teams. According to the statistics of the Prospective Industry Research Institute , as of 20 .
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