On April 28, the research firm Counterpoint released a report on mobile phone sales in the first quarter of this year in the Chinese market.
Overall, domestic mobile phone sales in the quarter fell 14% year-on-year to 74.2 million units.
Compared with the same period last year, the number of manufacturers can be described as “shuffle”.According to the sales share in the first quarter of this year, vivo (19.7%), OPPO (18%), Apple (17.9%), Honor (16.9%), Xiaomi (14.9%) and Huawei (6.2%).
According to the report, because the iPhone 13 has been on the market for some time, Apple’s sales share has declined quarter-on-quarter (compared to the fourth quarter of last year), but the iPhone 13 is still the best-selling smartphone in the Chinese market.
In terms of Xiaomi, although there was a year-on-year decline in sales, it increased by 12% month-on-month. With the launch of the new K50 series in March, Xiaomi is expected to consolidate its strong performance in the sub-$400 segment.
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