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M.Video has begun test purchases and sales of goods without the consent of the copyright holders. They write about it News. The representative of M.Video confirmed the information at one of the industry events, the source said.

The company does not purchase Apple equipment due to concerns about its implementation. Apple can trace the path of each device sold and, in theory, an iPhone designed for one market may not work in another country. For retailers, this is a serious risk, because they are responsible for the goods sold.

We are considering various opportunities to provide an assortment and affordable prices for buyers, including within the framework of parallel imports. Apple smartphones and gadgets are now available in the stores of the network. These are deliveries that were made before February 2022, most models are subject to discounts and installments. We can meet the demand that is currently on the market.

Representative of M.Video-Eldorado

Some gadget stores are now consulting with Iran. This country is also under sanctions, and Apple does not officially sell its products there, but its sale is not prohibited. [Известия]

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