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Ministry pushing soft power Food, fruit, digital content drive effort The Commerce Ministry vows to continue supporting and promoting soft power development, especially through food, fruit, digital content, health and beauty as well products with a Thai identity or Thainess. Phusit Ratanakul Sereroengrit, director-general of the International Trade Promotion Department (DITP), reported on Tuesday the department under the Commerce Ministry has successfully promoted 1,878 entrepreneurs during the first six months of fiscal 2022 (October 2021 to March 2022) and generated exports valued 3.9 billio…