Today, some netizens broke the news that the 618 agreement posted by the Tmall store shows that Tmall’s rule is 300 minus 50. In this regard, Tmall’s official forwarding seems to confirm it, but the official Weibo did not forget to laugh at himself humorously, “Someone asked me, 300-50=? Hahaha, am I?”. Tmall immediately announced, “Everyone is happy, there are many surprises ahead.” According to Sina Technology, this year, 618 Taobao and Tmall will focus on improving the service experience, and 618 will provide consumers with one-click price guarantee services. In addition, the platform will also introduce a series of support measures for merchants to help businesses affected by the epidemic quickly resume operations and expand new business. According to the available data, during the 618 promotion period in 2021 (00:00 on June 1, 2021 to 24:00 on June 18, 2021), the total transaction volume of the entire network was 578.48 billion yuan, a year-on-year increase of 26.5%, creating a history new highs. Among them, JD.com’s accumulated orders amounted to 343.8 billion yuan. Although Tmall did not announce the transaction value, nearly 60 million members were added during the period, and more than 50% of the transactions of some brands came from members. .
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