Harry Styles starred in an ad for AirPods that looks like an iPod to showcase spatial audio

“Music lives” is how Apple discontinued the iPod touch. A few weeks later, the company brought in some very strong advertising for the iPod by promoting the Spatial Audio feature on AirPods with the new Harry Style album just released.

The 68-second video is very colorful and highlights AirPods 3, Spatial Audio and, of course, Brit Harry Styles. When you watch it below, you will also get a feel for the same 2000s iPod ad style. Here’s how Apple describes the video:

The magical AirPods listening experience with Spatial Audio is paired with Harry Styles’ new album Harry’s House. With dynamic head tracking to hear the sounds around you, you’ll hear Harry Styles like never before (Spatial Audio works with compatible devices and supported content).

Spatial Audio is a feature announced by Apple a year ago. It’s been teased along with Lossless and Hi-Res Lossless support for Apple Music, and it’s one of the most notable features when listening to a song on Apple’s streaming music service, as you can really spot the subtle parts of a song that you wouldn’t be able to. like Spotify or YouTube Music.

Towards the end of last year, Apple announced the third-generation AirPods, finally featuring Spatial Audio with dynamic head tracking – previously only available on AirPods Pro and AirPods Max. When this feature is enabled, depending on how your head moves, the song will move with it, which also works in Apple TV+ shows.

This ad with Harry Styles features one of his newest songs “Music For A Sushi Restaurant”, which is a good example of how spatial audio can sound amazing when applied correctly. It’s important to note that this isn’t the first time Apple has singled out Harry Styles, as Apple Music just streamed his concert live.

Whether or not Apple ever brings back the iPod or announces a new HomePod model, one thing is for sure: the music is bound to live on, as the ad below already does.

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