Our TVs offer a choice of dozens or even hundreds of TV channels. They differ in subject matter, presentation, language… Often the very name of the channel makes it clear what kind of content it offers. For example, on “Football” you will hardly see programs about repairs or about cosmetics. And some channels have abbreviations in their names. The most famous of them are among viewers in the preference list or on the first buttons: TNT, STS. But what these letters mean remains a mystery. Let’s unravel it together.
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STS
The TV channel started broadcasting on December 1, 1996. Its owner is the STS Media holding. And these three letters are deciphered as the Network of Television Stations. True, initially, until 2002, the meaning of the abbreviation was somewhat different – the Commonwealth of Television Stations. The classic entertainment channel really became the first Russian television network.
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TNT
The TNT channel successfully competes with the STS channel for the audience. It began broadcasting on January 1, 1998. Until November 11, 2001, the channel was owned by Media-Most, and Gazprom-Media became the new owner. The family entertainment channel was also originally built on the principle of a television network, and its name stands for “Your New Television”.
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NTV
This channel has a rich history. It began broadcasting on October 10, 1993 in St. Petersburg, and from January 17, 1994 Muscovites could watch NTV. Until 1997, the channel was owned by the Most group, in 1997-2001 – by Media-Most, now the channel is managed by Gazprom-Media. Interestingly, the abbreviation is not officially deciphered in any way. The channel’s first director, Igor Malashenko, said he was trying to give the letter “H” a clear meaning. Independent Television sounded too pretentious, “ours”, “non-state” – did not fully reflect the essence of the channel. In the end, it was decided not to choose the right words.
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REN TV
Initially, this Russian federal channel was a television company that created content for other channels (ORT, NTV, RTR). But on January 1, 1997, its own TV channel was launched under the name REN-TV. Today, 82% of its shares are owned by the National Media Group, and another 18% are owned by SOGAZ Tower. The company was founded by Irena Lesnevskaya together with her son Dmitry. Part of the name of the creator became the name of the new project. And the word “ren” is successfully associated with the renaissance (revival).
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Che
The channel began broadcasting relatively recently – on November 12, 2015, its owner is the STS Media company. The “Che” particle clearly refers to the Cuban revolutionary Che Guevara, although it is not entirely clear how he is related to the channel’s content. In fact, “Che” is a particle of the word “Man”. There are other interpretations of the name of the channel – entertainment, man, Chekhov. There are many words in Russian with this particle, you can look for the meaning yourself. But the brand concept is risk, strength, challenge and movement. Under the name of the channel, mottos are periodically drawn up: “Live brighter!”, “Stanislav Che” (in honor of the coach of the Russian football team for the period of the World Cup).
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Netflix
The name of the Netflix channel comes from the words “net” (network, Internet) and “flicks” (in the colloquial language of the British it means cinema). Further, flicks was simplified to flix and it turned out – Netflix – films on the network, the name speaks for itself.
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HBO
The abbreviation of the American cable and satellite television network HBO, which is part of the WarnerMedia Corporation, stands for “Home Box Office”.
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