May 28, 2010: Apple fans line up in Europe and Asia to buy an iPad once it’s in retail. The reason for this excitement was the delay in the appearance of the new Apple tablet in the international market, since the time gap between the launch of iPad sales in the US, which took place in early April, and its entry into the markets of other countries was more than a month. During this period, the demand for the novelty has increased dramatically.
In the first month alone, Apple sold more than 1 million iPads and struggled to keep up with the huge demand. Therefore, the company was forced to send part of the products intended for the European market to the US retail network, postponing the launch on the international market.
The success of the iPad allowed Apple to overtake Microsoft
The hype on the eve of the iPad’s international release allowed Apple to overtake long-time rival Microsoft and become the leader in the technology industry.
The original iPad had a 9.7-inch multi-touch display, 0.5-inch thickness, 1.5-pound weight, and a 1GHz Apple A4 chip. The lack of a camera didn’t stop it from becoming the best-selling product in Apple’s history.
A Reuters article illustrated the world’s hectic iPad sales craze in the words of a Japanese buyer who said, “I wanted to touch it as soon as possible and felt an overwhelming thrill when it finally landed in my hands. “.
It was an extraordinary turnaround for Apple. The company managed to go from near-bankrupt to tech industry leader in less than 15 years.
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