Portuguese esports organisation SAW has announced a partnership with German analytics company Shikenso. As part of the deal, Shikenso will provide SAW with audience insights in an attempt to maximise sponsor exposure. RELATED: EXCEL ESPORTS partners with Shikenso Analytics According to the release, Shikenso will run its AI-based analytics on the organisation’s streaming and social channels to measure engagement and media metrics. Alongside SAW, the company has also teamed up with EXCEL, REKTGlobal, PGL, and BLAST among other names in the industry. Patrícia Oliveira, Marketing Manager at SAW, c…